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Marketing Manager (#25585366)

JOB DESCRIPTION Job Attributes+

  • Job ID

    25585366

  • Req ID

    CORP02456

  • Job Type

    Full Time

  • Job Location

    Bengaluru, Karnataka
    IN

Marketing Manager

We are currently seeking an analytical, experienced professional to join our dynamic marketing team and contribute to the successful execution of our sales and marketing strategy.

As the Marketing Manager, you will play a pivotal role in implementing and supporting a wide array of marketing initiatives designed to enhance brand recognition and generate demand within our Healthcare and FGT verticals. Collaborating closely with cross-functional teams spanning various business units and marketing segments, your efforts will contribute to elevate the ResultsCX brand and achieving measurable business outcomes.

In this role you will:
  • Develop marketing initiatives that support business line goals and contribute to the overall success of the organization.
  • Support inbound marketing efforts by creating compelling content that resonates with the target audience, fosters engagement, and generates leads.
  • Manage the design and production of various promotional materials, brochures, articles, newsletters, and other marketing assets.
  • Work collaboratively on website design and management to create a user-friendly and engaging online presence that reflects the company's value proposition and offerings.
  • Assist in the comprehensive management of marketing campaigns and events, both physical and virtual, from planning to execution.
  • Coordinate various aspects of offline events, including logistics, content creation, promotion, and post-event analysis.
  • Effectively collaborate with internal partners, including business line partners, design teams, and other marketing resources, to create and support integrated marketing plans.
  • Use data-driven insights to refine strategies and improve outcomes over time.
  • Demonstrated ability to create B2B marketing content with a strong track record of achieving results in the Healthcare/IT Software/IT Services industry.
  • Excellent written and verbal communication skills, capable of delivering persuasive and impactful messaging across various platforms.
We are looking for someone who has:
  • A minimum of 7 years of experience in B2B marketing within the IT Services sector
  • Proven experience in developing diverse content marketing assets, such as case studies, articles, white papers, and testimonials.
  • Proficiency in Search Engine Optimization (SEO) strategies and tactics to enhance content visibility
  • Knowledge of global event planning and execution will offer a distinct advantage 
  • Track record of successfully coordinating multiple complex projects from initial concept to final execution.
About ResultsCX:

ResultsCX is a premier customer experience partner to Fortune 100 and 500 companies. We design, build, and deliver digitally influenced customer journeys that achieve the satisfaction and loyalty brands need to thrive and grow, while improving efficiency and reducing costs. ResultsCX’s 30+-year track record for reimagining the customer experience to meet consumers’ evolving expectations has driven growth to more than 20 geographic hubs and approximately 20,000 colleagues worldwide. Our core expertise extends to actionable analytics, contact center as a service (CCaaS), and our own SupportPredict AI-powered digital experience platform. Our strength lies in exceptional individuals working together in a high-performing, fun culture to deliver next-generation customer experiences on behalf of our clients.